Corporate gifts – improving the bond between the company and the employees, company and the clients


Getting a gift from someone is an awesome feeling. Corporate gift is the way of improving the company’s image in the eyes of all. When a company gifts something to its employees the goodwill of the company automatically increases and loyalty of the employees also increases. They tend to give best out of them and stay happy with the company. Staying stress less and happy mood of employees is also necessary. Company also gives promotional gifts to its potential customers and to its existing customers, to create customers and improve customers brand loyalty.

Points to consider before giving gifts

There are 2 types of corporate gifting – one is gifting clients and the other one is gifting employees. While purchasing gifts either for your customers or for you employees especially keep below points in minds or your gifting purpose may not be solved –

  • Equality – Equality in the gifts should be maintained to avoid disputes and feeling of bias. You can maintain difference between ladies gifts and men gifts. Buy quality products to gift.
  • No price tag – Company often does this mistake of leaving the price tags on the products which should not be done. It leaves a bad impression on the person who is accepting the gift.
  • Preferences –While giving gifts to your clients keeping their preferences in mind is important. You give gift to your important clients not to each and every employee their likes and dislikes help you in capturing attitude towards gift.
  • Great deals – Great deals on products can be acquired since you purchase in bulk and deals in special occasions like – Holi, Diwali, Christmas, Halloween, etc.
  • Hands written card or note – Handwritten notes are cute to do and it makes the person to feel special.
  • Adequate packing – Gifts should be packed nicely to make it eye catching.

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May 2017
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